Even though the evidence, long irrefutable, has finally taken hold of the collective consciousness, any real action on global warming is mired in the world of large-scale policy planning and debate. Where, Jonathan Isham and Sissel Waage ask, is the national campaign to stop this slow-motion catastrophe?

In "Ignition," Isham and Waage bring together some of the leading thinkers, writers and activists on the issue to spur that movement. Using a range of approaches, from building coalitions to win political battles to rallying shareholders to change corporate behavior, the authors share the belief that our personal fears are easily translated to powerful public action.